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August 13, 2024

Understanding the Price Construction of SSP Advertising: A Deep Dive

Supply-Side Platforms (SSPs) have turn out to be a cornerstone for publishers seeking to maximize the value of their ad inventory. SSPs play a critical function […]

August 13, 2024

DSP vs. SSP: The way to Leverage Each for Most Ad Performance

In the rapidly evolving world of digital advertising, understanding the technologies behind programmatic advertising is essential for maximizing ad performance. Two critical parts of this ecosystem […]

August 13, 2024

How you can Qualify for a Major Esports Tournament: Tips from the Pros

Esports has developed from a niche passion into a worldwide phenomenon, with main tournaments providing substantial prize pools, large audiences, and the chance to etch your […]

August 13, 2024

Common Mistakes in Mobile Push Notification Advertising and How one can Avoid Them

Mobile push notifications have develop into a powerful tool in digital marketing, enabling brands to achieve their audience instantly with personalized messages. Nonetheless, despite their potential, […]

August 13, 2024

From Clicks to Conversions: Understanding the Buyer Journey with Analytics

The trail a buyer takes from their first click to making a purchase order, usually referred to as the buyer journey, is a complex and multi-faceted […]

August 13, 2024

DSP vs SSP: Understanding the Core Differences in Programmatic Advertising

Programmatic advertising has revolutionized the digital marketing landscape, enabling advertisers to succeed in targeted audiences with unprecedented precision and efficiency. At the heart of this ecosystem […]

August 13, 2024

Esports Tournaments and Their Influence on Game Development

Esports, quick for electronic sports, has quickly evolved from a niche interest into a global phenomenon, commanding millions of viewers and generating billions in revenue. Central […]

August 13, 2024

Common Mistakes in Mobile Push Notification Advertising and Methods to Keep away from Them

Mobile push notifications have turn into a robust tool in digital marketing, enabling brands to reach their audience immediately with personalized messages. However, despite their potential, […]

August 13, 2024

Advanced Analytics for Digital Marketing: Moving Beyond the Basics

Digital marketers who need to remain competitive should delve into advanced analytics, a realm that goes past mere page views, click-through rates (CTR), and fundamental demographic […]